Brian Weeks grew up inside the automotive business. His grandfather was building transmissions in the 1950s, the family business started in 1972, and Brian was
Coralee Zueff knows the service advisor role from the inside. She has lived the pressure of the counter, the technician handoffs, the customer questions, the
Trent Sweitzer and Noah Warner are not trying to prove that one honest repair shop can survive. They are trying to prove that an automotive
Todd Compton’s path into the automotive industry started long before he opened his own shop. His dad worked around racing fuel, Todd grew up wrenching
Marshall Atkinson’s story is a reminder that a great operator does not always start as the owner. Sometimes they grow into the role by caring
Most shop owners ask whether their marketing is working. Jay Power wants them to ask a sharper question: is the shop actually catching the opportunity
EVs are already showing up in independent repair shops, but Tom Pacheco is not here to scare owners into becoming an EV specialty shop overnight.
Shawn Gilfillan’s story is not polished, easy, or overnight. It is busted knuckles, hard lessons, bad hires, a major injury, personal setbacks, and the decision
Eric Newton is a second generation shop owner, but his story is not about being handed a business. It is about earning a seat at
Chris Keefer did not grow up planning to be a career tech or a shop owner. He was a BMW enthusiast who knew enough HTML
